Tuesday Jun 04, 2024

Dell Children's Ball With TK Kenney

What does it take host a successful Fund-A-Need to help your gala meet its fundraising goals?  Today, I talk with TK Kenney, Founder & Principal Auctioneer of Astounding Auctions, as well as the auctioneer for the Dell Children's Ball.

Dell Children's Ball made the decision post-COVID to pivot to a Fund-A-Need from the traditional Auction and/or Auction + Fund-A-Need model. TK's skills allowed Dell Children's to raise $1 million at this year's Fund-A-Need...in a room with less than 500 guests. The 2024 Dell Children's Ball raised a record-breaking $3,000,000 for the organization.

In this episode, TK provides so many invaluable insights on hosting a successful Fund-A-Need including how organizations successfully partner with auctioneers, the importance of knowing the donors in the room in advance of the event, and how to effectively utilize a donor match to drive up the bidding of donors.  This is one episode you will not want to miss.

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