House Of DIFFA With Jacob Samson and Payton Martin

What are the keys to hosting a successful fashion and runway show at your gala or signature fundraising event?  

Today, I talk with Jacob Samson and Payton Martin, co-chairs of DIFFA Dallas' signature fundraising event House of DIFFA 2025: Dreamstate.

Over the past several decades, DIFFA has consistently been one of Texas' most anticipated, successful, fun, and fashionable signature fundraising events. As Texas' most fashionable gala, it features an epic jacket auction where the organization partners with acclaimed designers known locally, regionally, and globally. It all culminates with a hour-plus fashion show that ties into the event theme, complete with cutting-edge, avant-garde fashion mixed in with choreographed numbers making it an unforgettable night for their guests.

The substantial amount of funds raised from House Of DIFFA support HIV prevention, awareness, and treatment programs in North Texas.

In this episode, Jacob and Payton share their thoughts on a wide range of topics including creating innovative themes that keep donors on their toes and wanting more, how to host a successful kickoff party that creates buzz for your gala or signature fundraising events, establishing strong partnerships with production partners, and so much more. This is one episode you will not want to miss.